Grandparents becoming active users of social networking sites

A recent study examining the use of social networking sites including Facebook, Twitter, and LinkedIn among grandparents found 22 percent to be active users. Over half of these active users reported that they log in their accounts at least once a week while another 35 percent log in more than once a month. The study also examined motivations for grandparents to join social networking sites and found:

A quarter of participants said they had joined a social network to find old friends, one-fifth said they did it to keep in touch with friends and family, and half were encouraged to do so by younger people in their families.

In a different study, a Pew report from 2010 found a huge boom in social networking users over the age of 55. While this age group is still a small percentage of all social network users, older adults are catching up at an incredible pace.

For more information on the study, click here.